Start By Asking Questions
Why should I wear that? Why are you selling it? Who is making it? Who is profiting? Why don’t I see my body in your adverts? Can I trust what you say? Do you trust that I care?
From day one, we set out to design garments for every body, to weigh form and function in equal measure, and to advertise inclusively and respectfully.
Central to these components is our decision-guiding process, to ask whether what we are doing is having a positive impact on people and planet.
We found that the men’s market was particularly behind in these areas, with many brands still spiriting the same messaging and designs that they launched twenty to thirty years ago. Men come in all shapes and sizes too, and deserve the consideration.
Although far more evolved, the women’s market is chaotic, with countless brands over-promising and under-delivering. Cheap fabric and poor quality design flow in abundance, and you never know what will arrive in the post.
By holding to the principles of luxury fabric, high-quality tailoring, and innovative design, CAVALIER garments are designed for every body. Every body that wants comfort and confidence with their clothes on or off.
Our shapes cradle every curve, support where needed, and offer the ultimate luxury - feeling great in your own skin. We have measured, tested and trialed all of our garments in the hope that you love them as much as we do.